Comments on: To Niche – or Not to Niche? http://www.coachingmillions.com/334/to-niche-or-not-to-niche/ Help More People with Coaching, Make More Money Coaching, Live your Ultimate Lifestyle Wed, 21 Sep 2011 01:01:04 -0400 http://wordpress.org/?v=2.8.4 hourly 1 By: Milana http://www.coachingmillions.com/334/to-niche-or-not-to-niche/comment-page-1/#comment-185 Milana Mon, 31 Aug 2009 10:42:53 +0000 http://www.coachingmillions.com/?p=334#comment-185 Hey Grant! What I did and what I should've done are two different things :) I actually strolled into my business as a generalist, and it took me 2 years to declare a niche. Oh, I wish I would've done it much sooner, but I was clueless at the time! I never knew there was an intelligent process for discovering not only a niche you'll love, but also the one that's most profitable for you. In brief, a good niche must first and foremost be easy to reach; then have a specific problem recognizable by the niche market; then be able and willing to spend money on solving the problem. For more details and exercises, see <a href="http://www.coachingmillions.com/discover-your-breakthrough-coaching-niche/" rel="nofollow">Discover Your Ideal Coaching Niche</a> toolkit. Hey Grant! What I did and what I should’ve done are two different things :) I actually strolled into my business as a generalist, and it took me 2 years to declare a niche. Oh, I wish I would’ve done it much sooner, but I was clueless at the time! I never knew there was an intelligent process for discovering not only a niche you’ll love, but also the one that’s most profitable for you. In brief, a good niche must first and foremost be easy to reach; then have a specific problem recognizable by the niche market; then be able and willing to spend money on solving the problem. For more details and exercises, see Discover Your Ideal Coaching Niche toolkit.

]]> By: Grant Verhoeven http://www.coachingmillions.com/334/to-niche-or-not-to-niche/comment-page-1/#comment-173 Grant Verhoeven Sun, 30 Aug 2009 07:35:09 +0000 http://www.coachingmillions.com/?p=334#comment-173 Hi Milana, At the stage 1 in terms of establishing a coaching business and agree with what you say about finding a "hungry" niche? What were the steps you went through to effectively identify these areas and how have you seen other successful entrepreneurs/coaches do it? Regards Grant Hi Milana,
At the stage 1 in terms of establishing a coaching business and agree with what you say about finding a “hungry” niche? What were the steps you went through to effectively identify these areas and how have you seen other successful entrepreneurs/coaches do it?
Regards
Grant

]]> By: Milana http://www.coachingmillions.com/334/to-niche-or-not-to-niche/comment-page-1/#comment-147 Milana Mon, 24 Aug 2009 02:54:42 +0000 http://www.coachingmillions.com/?p=334#comment-147 Hi Ann. The most important factor of a niche is easy find-ability :) Can you quickly and easily reach these companies? Hi Ann. The most important factor of a niche is easy find-ability :) Can you quickly and easily reach these companies?

]]> By: Ann Connor http://www.coachingmillions.com/334/to-niche-or-not-to-niche/comment-page-1/#comment-146 Ann Connor Mon, 24 Aug 2009 01:57:58 +0000 http://www.coachingmillions.com/?p=334#comment-146 I am a business coach and I work with small to medium size companies. These companies generally have less than 100 employees. Do you feel that is a niche or do I need to specialize in marketing, financials etc..? I am a business coach and I work with small to medium size companies. These companies generally have less than 100 employees. Do you feel that is a niche or do I need to specialize in marketing, financials etc..?

]]> By: What it Takes to Make Your First $250K in Coaching http://www.coachingmillions.com/334/to-niche-or-not-to-niche/comment-page-1/#comment-145 What it Takes to Make Your First $250K in Coaching Mon, 24 Aug 2009 01:29:58 +0000 http://www.coachingmillions.com/?p=334#comment-145 [...] In spite of so many coaches struggling in the first few years of their business, getting to $100,000 in coaching is not that hard. Here are the basic steps that will easily allow you to do that: 1. Specialize in a “hungry” niche market [...] [...] In spite of so many coaches struggling in the first few years of their business, getting to $100,000 in coaching is not that hard. Here are the basic steps that will easily allow you to do that: 1. Specialize in a “hungry” niche market [...]

]]> By: Melody Campbell, Building Your Coaching Business http://www.coachingmillions.com/334/to-niche-or-not-to-niche/comment-page-1/#comment-84 Melody Campbell, Building Your Coaching Business Wed, 29 Jul 2009 03:21:52 +0000 http://www.coachingmillions.com/?p=334#comment-84 I just posted on this today. In your book you make a really great statement about this. You say "Coaching is a tool or approach used to solve a problem". I believe the niche is found in the problem of the ideal prospect. The more tuned in a coach can get to the problem needing solved, the pain to be alleviated, or anxiety to calm - the stronger the appeal of the coach to the market place. It's not enough to say "I am a parenting coach"; there is no problem solved in that statement. But, to say that I am a parenting coach who helps parents of toddlers with separation anxiety - now that's a problem "screaming" for a solution. You may not have "all parents everywhere" lining up for your coaching, but you will likely have a strong following of parents of toddlers hanging on your every word...and probably waiting for your next solution! Great post & loved your book. I just posted on this today. In your book you make a really great statement about this. You say “Coaching is a tool or approach used to solve a problem”. I believe the niche is found in the problem of the ideal prospect. The more tuned in a coach can get to the problem needing solved, the pain to be alleviated, or anxiety to calm – the stronger the appeal of the coach to the market place.

It’s not enough to say “I am a parenting coach”; there is no problem solved in that statement. But, to say that I am a parenting coach who helps parents of toddlers with separation anxiety – now that’s a problem “screaming” for a solution. You may not have “all parents everywhere” lining up for your coaching, but you will likely have a strong following of parents of toddlers hanging on your every word…and probably waiting for your next solution!

Great post & loved your book.

]]> By: A Mailing List is Not a Niche . . . http://www.coachingmillions.com/334/to-niche-or-not-to-niche/comment-page-1/#comment-73 A Mailing List is Not a Niche . . . Sun, 26 Jul 2009 17:21:17 +0000 http://www.coachingmillions.com/?p=334#comment-73 [...] I explain what a coaching niche really means here. [...] [...] I explain what a coaching niche really means here. [...]

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