From the category archives:

Get More Clients

While your ultimate goal may be to create a six-figure coaching business, what if you’re new to coaching and haven’t had your first client yet?  How does a new coach get from ground zero to building a successful and lucrative business?
I compare getting your first client to what many college graduates face when they first [...]

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Did you know that if you treat coaching like a product, you’ll get a lot more clients?
A product is much easier to sell than a service, and here are just a few reasons why:

A product is much more tangible: people know exactly what they’ll be getting when they buy it.

A product has specific benefits and [...]

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I have just been featured on the cover of the Insights Magazine, life – love – bliss – health – wealth – inspiration, where top visionaries share their wisdom, success secrets and the defining moments that have shaped their lives in exclusive interviews.
I am honored to be a part of this premier issue, which also [...]

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Because I do! But it’s not about wishing for clients and thinking about it all day long – it’s really about positioning yourself in your niche, field, or industry in a way that literally draws clients to you – whether you want it or not
Every successful coach found one more ways to become [...]

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Many coaches struggle when it comes to enrolling clients, even though they have great programs and can truly transform their coaching clients’ lives. The reason? Lack of enrollment letters, traditionally called “sales letters”. Try using a sales letter and, all things equal, you’ll increase your enrollment rate significantly!
The problem is, writing sales letters isn’t easy. [...]

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Yesterday I talked about passive marketing strategies: create value, put it out there, and clients will come without any direct selling or asking for business.
Things like Articles & FAQs, Books, Ebooks, & Special Reports, Audios & Videos, Podcasts & Radio Shows, Press Releases & Ezines, Interviews & Quotes, and other materials to position yourself as [...]

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If marketing has not been your favorite thing to do in business, most likely you’re just going about it the wrong way. Let me show you how reframing your thinking about it can explode your business.
For example… What if it marketing wasn’t about prospecting, cold calling, asking for referrals, or any other type of selling [...]

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Back in 2002 I was desperately trying to get new clients. In all of my attempts I ended up lowering my prices and working 12 hours a day to make ends meet. I wanted to get more clients, but without those painful “selling conversations” with disappointing outcomes, and definitely without discounting my time.
A year later [...]

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In the sea of 250,000+ coaches, it seems impossible to stand out, let alone become the #1 coach in your niche. However, there are several strategies you can use toclimb to the top of your field and get into the “top 10″ list of movers & shakers in your niche.
Here just a few of them:
1. [...]

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Choosing a coaching niche can take a minute or a decade – seriously! I’ve seen coaches struggle with this ever since I began working in this field.
If you’re struggling to find your own coaching niche, start by focusing on a profession or an industry – yes, even if you’re a life coach! – then create [...]

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