From the category archives:

Make More Money

What does it really take to fill a coaching group, retreat, program, or workshop?
I discovered that some strategies work better than others. It usually has to do with “marketing intimacy,” a term I learned from Alex Mandossian a few years ago.
The more expensive your program is, the higher intimacy you’ll need to use in your [...]

{ 0 comments }

Summer brings relaxing days spent with family and friends, yummy barbecues and trips to new or favorite places.  It is a time when, for many people, work takes a back seat for a while to more playful and enjoyable pursuits, whether that includes, from gardening and yard work to lazing on the beach, and everything [...]

{ 0 comments }

It’s ready, it’s here, and I’m excited to release my brand new site on multiple income streams for life and business coaches, consultants, authors, speakers, and service professionals!
This site has been 6 months in the making – no, not the design or the content or writing the free guide. All of these were put together [...]

{ 3 comments }

Do you do group coaching?
Then these 2 great tools will make your life much easier and your programs – more profitable!
1. Group Coaching Calculator
This is a FREE tool that allows you determine how much to charge for your program. Just enter a few numbers, and it tells you how much you’ll [...]

{ 5 comments }

Do you ever get a “writer’s block” when it comes to writing your coaching articles, newsletters, or blog posts?  No matter how passionate you might be about your topic, you may find yourself stuck once in a while. So how do you keep your writing fresh over time?
I have 9 ideas to share with you.

See [...]

{ 5 comments }

Want to get on a roller coaster of success?
If you’re relatively new to coaching, you probably realize how time-consuming and labor intensive it can be to get your name and message “out there.”  Coaching has become increasingly competitive, with a handful of well-known people in the field seemingly grabbing a lion’s share of the publicity [...]

{ 5 comments }

If your idea of giving yourself a raise looks like hitting all the local networking events in the hope of getting new clients, I can certainly understand it. I’ve been there… I remember joining my local Chamber of Commerce, then attending weekly events hoping to make even a a single connection that would lead to [...]

{ 6 comments }

Pricing your products and setting up your life coaching fees seems to be a stumbling block for a lot of people. Most coaches under-charge.

The best thing about selling your expertise is that you can include many items that don’t cost you anything, while increasing the perceived and real value of your products and programs.
Here’s what [...]

{ 1 comment }

Yesterday I talked about passive marketing strategies: create value, put it out there, and clients will come without any direct selling or asking for business.
Things like Articles & FAQs, Books, Ebooks, & Special Reports, Audios & Videos, Podcasts & Radio Shows, Press Releases & Ezines, Interviews & Quotes, and other materials to position yourself as [...]

{ 1 comment }

If marketing has not been your favorite thing to do in business, most likely you’re just going about it the wrong way. Let me show you how reframing your thinking about it can explode your business.
For example… What if it marketing wasn’t about prospecting, cold calling, asking for referrals, or any other type of selling [...]

{ 6 comments }