A few years ago I published my “43 Unique and Off-The-Wall Ideas to Market Your Coaching Business During Holidays,” and people went absolutely crazy for it! So I am reprinting all of these ideas here and hope you find them useful.
If you’re like most non-retail business owners, I am sure you’ve experienced a slowdown during [...]
If I said that making six figures in coaching is easy, I would probably hear a lot of “yeah, right” in response.
But let’s get back to basics of why people buy:
They buy when they have a problem
They buy because they can’t take it anymore
They buy because they believe your product can help them
Now let’s go [...]
Ahhhh….the dream.
If only someone else could do the marketing, so you could focus on what you love the most, and what you get paid to do the most – coaching, teaching, speaking, or writing.
But is that really possible? Absolutely!
There are several different ways you can outsource your marketing.
For example, you could hire a marketing consultant, [...]
Why is it important to have your very own life or business coaching system? Wow, where do I start! First of all, you immediately break away from the “crowd” in your field, when you have your own system.
You also become perceived as one of the leaders, movers & shakers in your niche. You have a [...]
So many life and business coaches are struggling through building their coaching practice. I did the same thing, and it took me years to learn how to it: how to get prospects to respond to my ideas and programs; how to get potential joint venture partners to do business with me; how to build a [...]
Want to know how I sold 6k worth of coaching in 2009? Life coaching is a high-ticket service, and there are only 2 basic ways to sell it:
#1. Build a relationship with someone over time, which includes networking and referrals. This approach may take months or years, although many coaches do very well with it.
#2. [...]
Have you been feeling like you spend too much time coaching clients one-on-one? Do you wish you could support your clients without maxing yourself out? Then group coaching is a great way to leverage your time and offer new ways to work with your clients.
Most coaches, though, procrastinate and find all kinds of reasons why [...]
Five years ago I participated in a program called “Get Your Year in Gear.” The end-of-year timing was perfect: weekly lessons and group coaching calls was a great way to get my business ready for next year!
What I realized is that no matter what type of business you’re running and what coaching programs you already [...]
One of the biggest reasons people become coaches is for the flexibility of the lifestyle it can bring: work as many or as few hours you want, work with as many or as few clients as you desire, fire any client any time, coach from your deck or the beach, charge any fees you want, [...]
Depending on where you are coming from when starting your business, you may be completely new to the idea of hiring other people to do the work for you. You may feel it’s unnecessary to do this when your cash flow isn’t stable yet, or you may feel strange about outsourcing the work you can [...]